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On this episode we check back in with Chris Boucher, who was originally on the program in July of 2022.
Boucher is a hemp industry OG. In 1990, he was first introduced to hemp by Jack Herer, the author of the book that jumpstarted the hemp movement in America: The Emperor Wears No Clothes.
In 1994, Boucher was issued a permit from the USDA to grow fiber hemp in California, but his crop was destroyed before harvest by local drug enforcement agents.
He was a founding member of the Hemp Industries Association and was part of the landmark case HIA vs. DEA that established the legality of CBD.
But these days, Boucher’s hemp endeavor is JuiceTiva, a cold-pressed hemp juice powder rooted in the nutritional potential of hemp leaves and flowers.
In this episode, Boucher shares his opinions on the state of hemp in California, which he says has the worst hemp regulations of any state in the country, citing Governor Newsom’s recent banning of hemp products and the structure of the state and county agriculture departments.
He describes a situation in California where the marijuana industry is battling the hemp industry for dominance in the intoxicating cannabinoid arena.
Learn more:
JuiceTiva
California Hemp Program
Listen here:
News Nugget
Judge Blocks Trump Administration’s Freeze on USDA Climate and Equity Programs
Thanks to our Sponsor IND HEMP and their awesome hemp product brands:
All Walks Pet Products
Hemptana Farm & Ranch Products
Music courtesy of Tin Bird Shadow
”}]] Chris Boucher unpacks California’s hemp battle, big marijuana’s influence and the future of hemp nutrition with JuiceTiva. Read More
